A selection of email blasts done for Caitlin Wilson Design expressing a concept or promotion that represents the company brand. Content for the emails were based on new arrivals, items that were back in stock, and trending designs.
Lead the design and implementation of the email program using MailChimp. Emails were sent out about once a week.
Caitlin Wilson Email Design
A selection of some of the email blasts done for FramesDirect expressing the current campaign or promotion for that week.
Lead the design and implementation of a 2m+ email program using Responsys and incorporated dynamic content and a/b testing. Emails were sent out about 2-3 times a week.